What are transitioning societies?

The ongoing growth of the global middle class is “a historical shift not seen for 150 years”1 and almost 90% of the next billion entrants into the middle class will be in Asia2.

This significant demographic shift is likely to bring a consumption boom in the developing world, as consumption patterns move from fulfilling basic needs to more aspirational purchases.

What do transitioning societies mean for investors?

This demographic growth is mirrored by potential opportunities for investment growth. Equity investors can look to companies serving the changing consumption patterns of societies across frontier, emerging and developed markets – from healthcare companies providing access to medicines, to infrastructure projects connecting people and societies.

Access other evolving economy themes

To help people invest in the companies that are embracing these changes, we have adapted our internal research capabilities to incorporate the five main trends that we believe represent the future for long-term fundamental growth investing.

Evolving Economy

Automation

Forecast to grow 10-15% annually until 20253, the robotics industry is rapidly changing how we live and work.

Evolving Economy

Connected consumer

Only 18%4 of global retail sales are transacted online, which will likely increase as smartphone adoption rises globally.

Evolving Economy

Ageing and lifestyle

The number of over-60s5 is expected to triple in size between 2000 and 2050, creating challenges for companies and individuals.

Evolving Economy

Clean Economy

Innovative companies are creating solutions to address pressures on scarce natural resources and the need for greenhouse gas emission reduction.

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